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Our story.


Through his experience leading analytics teams for world’s leading technology companies, our founder realized that the implementation of an agile way of working focused on commitment to finishing tasks, customer collaboration, and a fluid and dynamic process of finishing projects (sprints) resulted in a significant increase in team’s productivity and customer engagement.

Moreover, by allowing his teams to innovate via fast proof of concepts using modern data strategies and tools, he managed to have multiple projects adopted worldwide.

Convinced that the agile way of working, combined with a modern data stack, can bring significant value to any organisation, Jaafar Saadani decided to create Datasquad, an agile analytics consultancy helping ambitious organisations turn their data into business value.

Our founder.

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Jaafar Saadani

Founder & Principal

Prior to founding DataSquad, Jaafar was leading the Analytics & Insights team at Uber, spanning all of Uber’s customer operations for Rides, Eats, Freight and Jump in EMEA (4 products, 40+ countries).

Before joining Uber, he created and led the Data Science & Analytics team at Criteo, covering the Benelux & Nordics operations.

Jaafar’s expertise lies in his ability to understand strategic business challenges and translate them into analytics solutions.

Jaafar holds a double Master in Engineering and Management.

Our network of experts.


Datasquad works with ​a global and experienced team of data experts who proved to be the best in their area of expertise.

Thanks to this talented and distributed team, we are able to help our clients on a broad range of data projects by bringing different sets of skills: DevOps, Data Engineering, Data Analytics, and AI.

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